Two more adverts have been banned as the ASA continues its battle with websites that give the impression of being "official"

The Advertising Standards Authority (ASA) is continuing its clamp down on websites that pose as official websites, persuading them to overpay for services that are often free or cost less by going direct to government portals. The Telegraph has reported on the plethora of sites that charge for European Health Insurance Cards (EHICs), which are available free from the NHS and give health cover when travelling within the European Union. The ASA has tackled some of the claims made on search engine adverts. Adverts from driving theory test websites have also been tackled. The ASA said today it had banned two more adverts - one offering to complete driving licence applications and another selling Land Registry data on property deeds.

It said that www.drivinglicense.org.uk, which offers driving licence applications, included the text: "Driving Licence Application How to apply to to [sic] DVLA. Online application. Online registration not only improves efficiencies and eliminates unnecessary paperwork, it also ensures a errors [sic] free form before you send it to the DVLA. Alternatively you can apply to the DVLA directly without using the method of our online application."...............Read more Here